AN INTRO TO MULTI LEVEL MARKETING

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AN INTRODUCTION TO -

There seems to be a lot of confusion as to exactly what - is. Some people confuse it with Pyramid Selling and therefore do not get involved because they construe it to be illegal. Others think it is just another scam or get-rich-quick-scheme. Most people think it is just another way for greedy operators to fleece the ever-gullible South African public. All of the above are about as far from the truth as you could possibly hope to get. The unfortunate reality is that many people are losing out on an exciting opportunity because of their misconceptions.

What then is - and how can it be of benefit to the man-in-the-street? Let us start off by saying that there are only 3 basic methods of selling products to the public:

1. Retailing - this is by far the most common method and includes such operatives as the large National chain-stores, clothing stores, pharmacies and motor-dealers; 2. Direct Sales - this method includes such products as insurance, encyclopaedias and Time Share; 3. - - some of the more commonly known products sold by means of in South Africa are Golden Products, Canyon Organics, Swipe and Justine.

- has been around since the 1940's in America and is fast gaining in popularity. It has been estimated that approximately 50% of all goods and services in the USA will be sold through Networks by the mid to late 1990's. Not only has gained in popularity, it has also made large strides in improving its credibility. In fact, is now taught as a subject at Harvard Business School. - is not Pyramid Selling. Pyramid "selling" is illegal because no product changes hands, eg. chain-letters and the recent "aeroplane" scam. (Incidentally, the "aeroplane" crashed because no product was being sold.) With Pyramid Selling, only those fortunate few who reach the top will make money - the rest will lose everything they put in. With , everyone has an equal opportunity to make money and furthermore, everyone has an opportunity to create their own and possibly even surpass those who introduced them. The major difference between and the other forms of selling, is that with retailing and direct selling, you will always work for a boss and we all know that you will never get rich working for someoine else. With , you are IN BUSINESS FOR YOURSELF BUT NOT BY YOURSELF. products are not usually available from retail outlets - they can only be obtained from . Thus, instead of the Middle Men adding on their share, these profits are passed on to the consumer in the form of commissions and discounts. It also means that money saved from advertising can go into product research and development. As a result, a higher quality product is usually available. So much then for the aspect of . What of the - aspect? simply refers to the fact that commissions are earned from several levels of consumers. With Direct Selling, you will only receive commission from those people to whom you directly sell - thus the term "Direct Selling." With , you receive commissions from everyone you sell to as well as the people who they sell to! The people who you sell to are what is known as your first . The people to whom they sell are at your second , and the people they sell to are at your third , etc. Let's put some numbers to the above approach to see just how lucrative it can become: (Incidentally, in we don't sell - we sponsor. Selling could imply a hit-and-run approach, whereas sponsoring implies responsibility and committment.)

You Sponsor 5 people 1 = 5 They each sponsor 5 people 2 = 25 As do they 3 = 125 And so do they 4 = 625 And finally they do the same 5 = 3'125 Total = 3'905

You thus have 3'905 people who you are earning commissions from but you yourself only "sold" to the first five! In the above example, those 3'905 people are what is know as your Downline or . This Downline continues to earn you an income as long as they remain in the system and continue to use your products. This is what is known as residual income (on-going income earned from earlier efforts.) Thus it can be seen that people in a - Organisation win in two ways: Firstly, they benefit from better quality products; Secondly, they have an opportunity to earn an income from their own , ie. an opportunity to be in business for themselves. Opportunities in are extremely exciting. In fact, there are over 100'000 new millionaires in America today who became millionaires in the last few years as a result of building their own Networks. It is clear why has such a bright future in South Africa. We are still a developing Country where opportunities are still young enough for a lot of people to make a lot of money. Never before in the history of South Africa has there been a greater need for job and wealth creation. - might just be able to help pull this Country's Economy up by its boot straps.

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GUARANTEED SUCCESS IN

One: START TODAY!! Don't put off your activity to a later time.

Two: A CORRECT START MUST INCLUDE WRITTEN GOALS AND PLANS.

Three: BE SPECIFIC WITH YOUR GOALS. "I will work _____ hours per week," or "_____ hours per day," or "I will sponsor _____ people per month." (Note: Specific hours and times devoted to your business are a must.)

Four: THE ONLY TIME THAT REALLY COUNTS IS THE TIME SPENT DOING MAILINGS, CONTACTING PROSPECTS, OR ORGANIZING AND CONDUCTING GROUP MEETINGS WHERE THERE IS A PERSONAL CONTACT. While planning and some study to become familiar with your products, services, plan and strategies are important, make sure that you don't kid yourself and spend all your time at home looking over and studying the company. You have to contact prospects in order to sign persons to the company.

Five: TREAT YOUR AS A SERIOUS, FULL-TIME BUSINESS, AND IT WILL BECOME ONE. Sears, Roebuck and Company is a successful retail company offering outstanding products at competitive prices. Yet what do you suppose would happen to Sears if they opened their doors for business just one hour a day? The "traffic" would be there passing by the store, with many willing to buy -- but no one would be able to buy because the store is closed. is STRICTLY A NUMBERS GAME. THE MORE HOURS THAT YOU SPEND PRODUCTIVELY AND THE MORE PEOPLE TO WHOM YOU CONTACT, THE MORE YOUR DOWNLINE WILL GROW.

Six: Keep asking. For every people whom you contact, expect 19 NOs for every YES. If you get a NO, it won't bother you because you expected it. KEEP ASKING. Tell your story honestly and effectively, and you will get a lot of YESs too!

Seven: FOLLOW UP. This is just as important if you are doing a mailout as it is with personal contact. With a mailout, for example, someone who requested a program packet but hasn't yet joined could be signed up if you send him more information on the company. This is also true with persons whom you personally contact, but who have not yet joined. FOLLOW UP! I'VE GOTTEN SOME OF MY BEST PEOPLE BECAUSE I FOLLOWED UP.

Eight: BE PATIENT! You work the hardest the first six months in the company, during which you realize the least return. BIG INCOMES NEVER COME OVERNIGHT IN . They only come when you have properly trained your first three levels, and they all know how to duplicate your efforts.

Nine: DON'T GIVE YOUR PROSPECTS OR YOUR DOWNLINE UNREALISTIC EXPECTATIONS. Ten: It takes money to make money. The people who have made the big dollars in always invested more money at the start than they got out. I have never seen an exception. BE PREPARED TO INVEST. Eleven: A dollar invested early in the company is worth two or three dollars invested later. Key people usually fall fast. The longer that you wait, the more people you will have missed.

DON'T QUIT. YOU HAVE NEVER LOST UNTIL YOU STOP TRYING

- A POWERFUL MONEY-MAKER

--------------------------------------------------------------------------- - ---- According to Professor Stanley, of Georgia State University, there are more than 832'000 millionaries in America today. Eight percent of them are self-made. Almost all of them, he says are involved in one way or another in , and many of them are earning significant six-figure incomes from . While US household population is growing at a rate of 12 percent each year according to Professor Stanley's research, the millionaire household population is bolting along at an astounding percent rate. Today, he says, one in every 75 households has reached millionaire status. At that rate, there will be an estimated 18'000 new millionaires in the next 90 days! If at least percent of them come from , that means we're right in the middle of the most explosive era in history!

Yes, is one of the most promising income opportunities in America today. It's an opportunity that has been tested and proven for more than 30 years, and today it represents a -billion dollar industry which is successfully providing income for hundreds of thousands of Americans from all walks of life. Almost anyone who has a desire to be successful can become so in . Some of the biggest money earners have been relatively unsophisticated, non-business people. In fact, some of the most successful distributors in the industry never even finished high school. Most of today's successful distributors had little or no money to invest when they began .

Many people have gone on to become totally financially independent in five years or less and some of them have actually been able to completely retire in as few as one to three years with incomes of $50'000 per year. Even though this industry is more than 30 years old and already distributes several billion dollars worth of goods and services every year. Because of the growth explosion that is now underway and the fact that the vast majority of people don't even know what the terms "networking" or "" mean, I'm convinced that the time to get started in a career has never been better than it is right now! As an independent marketer, you have an unparalleled opportunity to build a organisation by simply sharing the opportunity with a few committed people like you who are willing to go out and duplicate an program by sharing the same opportunity with another matrix generation of equally committed people. That's all there is to it! As this process continues through three, four, five, six or as many as ten generation levels in some companies, you'll be earning commissions and bonuses from the efforts of everyone in your entire organisation. You may, as well build an organisational downline of several thousand dedicated people. This is why some people in the industry today are earning as much as $10'000 to $100'000 per month! Yes, I said per month, and even more! In some programs, distributors have been able to earn substantial monthly incomes within months of joining a company. I personally do not know of any other income-producing opportunity which offers that kind of potential. Do you?

Now think a moment. A doctor studies for eight years to gain knowledge of his or her profession, and then serves as an intern prior to practising medicine on his or her own. It's the same with a lawyer, an engineer, a computer scientist, a college professor, or most other professions that you can name. Even a brick layer or carpenter must serve an apprenticeship before he or she begins to earn a full wage. Yet, not one of these professions offers the possibility of retirement in three to five years, or of financial independence in a relatively short period of time. Is it any wonder then why so many doctors, lawyers, computer programmers, teachers, homemakers, and people from all walks of life have opted to select as a second career?

is the only business I know of that lets you multiply your efforts so that your income does not depend entirely on what you do, but rather is enhanced greatly by the efforts of every member of your team. Each of us has only so many hours in a day. Therefore, the only alternatives which most people recognise for increasing their incomes are (1) work more hours - including a second job, or (2) switch jobs to earn more money per hour.

We in the industry have the wonderful option of the ultimate leveraging through the principle of duplication of effort. is a proven system that utilizes the power and resources of many people by exchanging concepts and directing the talents and abilities of these different individuals toward a single worthwhile goal.

What other business do you know of that is legal, ethical and: 1. Allows you to start part-time from your home without the risk of losing your present income. 2. Allows you to start with a very small, affordable investment. 3. Has unlimited income potential. 4. Has no territorial limitations, no age or sex limitations, and no seasonal limitations. 5. Requires no special skills or training. 6. Is operated with very low overhead and no employees.

I think you will agree with me that there is no business on earth like . So why not get involved in today, right now!

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